Through the Field Agent mobile app, Digital Demos mobilize real shoppers to buy, try, write about, and even share about specific products from specific retailers. An alternative to traditional product demonstrations, Digital Demos drive product trial, track repeat purchase, and generate positive word-of-mouth.
Traditional demos are limited to certain stores and areas. Digital demos drive trial through practically any store, website, or app—anywhere.
Traditional demos are naturally limited by store hours, plans, and commitments. Digital demos can drive sales any time, on any day.
Traditional demos give away free samples. Digital demos enlist shoppers to buy entire products, even products that can't be sampled.
With over one million U.S. shoppers on the Field Agent app, we'll target your core customer to purchase your product.
Shoppers then purchase your product from a specified brick-and-mortar or online retailer, verifying their purchases through photos.
Shoppers now try the product at home, where they also answer questions and write about their experiences with the product.
For product ratings of 7 or higher, shoppers' answers are styled into a high-quality digital article with custom photography and design.
Shoppers are sent their articles and encouraged to share them with friends and family through their personal social media accounts.
We followup to ask whether shoppers repurchased your product. If they did, we collect proof of purchase. If they didn't, we try to understand why not.