Press Room

Your source for all things Field Agent in the news.

How parents will shop for kids this holiday season

Published By Field Agent on October 31, 2022

Field Agent insights reveal that brick and mortar remains popular, with a sizable number of shoppers making impulse buys. Read more here.

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October 31, 2022 | Field Agent

Field Agent Acquires SimpliField

Published By Field Agent on October 31, 2022

Field Agent, a Fayetteville, AR-based provider of location-specific, store-level audits, insights and product-trial solutions, acquired SimpliField, a Paris, France-based provider of a mobile-first, distributed-workforce management platform. Read more here.

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October 31, 2022 | Field Agent

Bringing Together the Best of Retail Auditing with the Best of Retail Performance Management

Published By Field Agent on October 31, 2022

Field Agent's acquisition of SimpliField creates the first end-to-end suite of solutions for helping companies identify, understand, and solve challenges with in-store operations worldwide. Read more here.

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October 31, 2022 | Field Agent

Shopper Insights Firm Field Agent Buys SimpliField

Published By Field Agent on October 31, 2022

Field Agent, which provides store-level audits, shopper insights and product trial solutions, has acquired distributed workforce management platform SimpliField. Read more here.

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October 31, 2022 | Field Agent

Field Agent Joins Forces with SimpliField

Published By Field Agent on October 21, 2022

Field Agent is joining forces with SimpliField, the first fully integrated mobile platform for retail operations, internal communications and advanced performance analytics. The acquisition creates the first end-to-end suite of solutions for helping companies identify, understand, and solve ...

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October 21, 2022 | Field Agent

Field Agent Expands Services and Footprint with SimpliField

Published By Field Agent on October 21, 2022

Fayetteville-based Field Agent has acquired SimpliField, a mobile workforce management platform based in Paris, France. The goal of the acquisition is to bring brands, retailers and restaurants the tools to win in-store retail by identifying, analyzing and improving operations. Read more here.

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October 21, 2022 | Field Agent

Field Agent Acquires SimpliField, Bringing Together the Best of Retail Auditing & Retail Performance Management

Published By Field Agent on October 20, 2022

Field Agent announced the acquisition of SimpliField, a mobile-first, distributed-workforce management platform based in Paris, France. The goal of the transaction is to bring brands, retailers, and restaurants the tools to win at in-store retail by identifying, analyzing, and improving retail ...

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October 20, 2022 | Field Agent

Chief Customer Officers Can Stop Shrinkflation and Skimpflation

Published By Field Agent on September 14, 2022

When Field Agent did a study in January 2022 on 'Skimpflation,' more than half of the 1,200 respondents said they witnessed a decline in customer service while shopping in stores over the previous three months. Read the full article by Customer Think here.   

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September 14, 2022 | Field Agent

Field Agent Announces New Self-Service Platform

Published By Field Agent on June 15, 2021

Field Agent today publicly announced the launch of a new self-service retail solutions platform. The brand-new platform takes Field Agent's suite of top-notch B2B retail solutions (store audits, product demos, shopper insights, etc.), and gives them an on-demand, B2C experience - clients can now ...

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June 15, 2021 | Field Agent

Field Agent Utilized as Primary Sampling Tactic for Anheuser-Busch

Published By Field Agent on May 27, 2021

Field Agent was highlighted in a recent Path to Purchase bio of Bronica Banks, Director of Shopper Marketing at Anheuser-Busch InBev.

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May 27, 2021 | Field Agent