Press Room

Your source for all things Field Agent in the news.

Winning at Retail in the New, Self-Educated Shopping Age

Published By Field Agent on January 12, 2023

Looking at the influence of ecommerce, we’re in the era of self-education. Shoppers are more informed, influenced, and decisive than ever before. Read full article here.

Read Full Article Here
January 12, 2023 | Field Agent

Fayetteville Tech Company Acquires SimpliField

Published By Field Agent on January 12, 2023

An October news release announcing the acquisition described how “SimpliField's powerful communication system and analytics capabilities" were acquired by Field Agent, a tech company based in northwest Arkansas. Read full article here.

Read Full Article Here
January 12, 2023 | Field Agent

Shop Walk by Grocery Business and Field Agent

Published By Field Agent on January 12, 2023

T&T Supermarket in Calgary, Alta was visited by real shoppers to document its fourth location in December: a 45,000 square foot store in the Sage Hill Plaza. Read full article here.

Read Full Article Here
January 12, 2023 | Field Agent

Walmart’s Answer to Amazon Vine Paid Product Reviews

Published By Field Agent on November 30, 2022

Walmart recently told branded merchants who sell on its marketplace about a program that lets them pay for product reviews through Plum’s Field Agent program. Read full article here.

Read Full Article Here
November 30, 2022 | Field Agent

Field Agent Completes Acquisition of SimpliField

Published By Field Agent on November 30, 2022

Establishing the first end-to-end package of tools for assisting enterprises globally identifying, understanding, and resolving issues with in-store operations. Read full article here.

Read Full Article Here
November 30, 2022 | Field Agent

How parents will shop for kids this holiday season

Published By Field Agent on October 31, 2022

Field Agent insights reveal that brick and mortar remains popular, with a sizable number of shoppers making impulse buys. Read more here.

Read Full Article Here
October 31, 2022 | Field Agent

Field Agent Acquires SimpliField

Published By Field Agent on October 31, 2022

Field Agent, a Fayetteville, AR-based provider of location-specific, store-level audits, insights and product-trial solutions, acquired SimpliField, a Paris, France-based provider of a mobile-first, distributed-workforce management platform. Read more here.

Read Full Article Here
October 31, 2022 | Field Agent

Bringing Together the Best of Retail Auditing with the Best of Retail Performance Management

Published By Field Agent on October 31, 2022

Field Agent's acquisition of SimpliField creates the first end-to-end suite of solutions for helping companies identify, understand, and solve challenges with in-store operations worldwide. Read more here.

Read Full Article Here
October 31, 2022 | Field Agent

Shopper Insights Firm Field Agent Buys SimpliField

Published By Field Agent on October 31, 2022

Field Agent, which provides store-level audits, shopper insights and product trial solutions, has acquired distributed workforce management platform SimpliField. Read more here.

Read Full Article Here
October 31, 2022 | Field Agent

Field Agent Joins Forces with SimpliField

Published By Field Agent on October 21, 2022

Field Agent is joining forces with SimpliField, the first fully integrated mobile platform for retail operations, internal communications and advanced performance analytics. The acquisition creates the first end-to-end suite of solutions for helping companies identify, understand, and solve ...

Read Full Article Here
October 21, 2022 | Field Agent