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Field Agent Announces New Self-Service Platform

Published By Field Agent on June 15, 2021

Field Agent today publicly announced the launch of a new self-service retail solutions platform. The brand-new platform takes Field Agent's suite of top-notch B2B retail solutions (store audits, product demos, shopper insights, etc.), and gives them an on-demand, B2C experience - clients can now ...

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June 15, 2021 | Field Agent

Field Agent Utilized as Primary Sampling Tactic for Anheuser-Busch

Published By Field Agent on May 27, 2021

Field Agent was highlighted in a recent Path to Purchase bio of Bronica Banks, Director of Shopper Marketing at Anheuser-Busch InBev.

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May 27, 2021 | Field Agent

Preparing for a Different Holiday Selling Season

Published By Field Agent on October 15, 2020

In a comprehensive research study among several thousand American consumers, Field Agent Marketing unearthed some consumer attitudes in a timely study that gives retailers time to make some adjustments in their holiday planning.

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October 15, 2020 | Field Agent

12 Items You Should Always Buy in Bulk

Published By Field Agent on October 8, 2020

NO MATTER HOW MUCH YOU try to trim your budget, there are items you can't avoid buying like groceries and household cleaning supplies. Considering that prices for food are expected to increase between 2.5% and 3.5%, though, as reported by the 2020 Food Price Outlook survey from the USDA, it’s more ...

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October 8, 2020 | Field Agent

How to Win Over Gen Z

Published By Field Agent on January 17, 2020

In regards to grocery, Gen Z is expected to shop differently than their parents, according to a report from Field Agent. When asked how their grocery shopping would change over the next 5-10 years, the top responses from Gen Zers included eating healthier, cooking "fresher," shopping for more ...

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January 17, 2020 | Field Agent

Toys Are Still Prevalent for Many Kids Today

Published By Field Agent on January 16, 2020

In November 2019 Field Agent polling on holiday shopping, bikes did appear in the top five categories of gifts requested by females in the 2-to-7 and 8-to-12 age groups. Read the full article here: https://www.emarketer.com/content/toys-are-still-prevalent-for-many-kids-today

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January 16, 2020 | Field Agent

Target, Kohl’s receive top product return scores in Field Agent survey

Published By Field Agent on January 9, 2020

Fayetteville-based Field Agent surveyed consumers on Christmas night to see how many planned to return at least one gift they received. About 30% of those surveyed planned to return or exchange at least one gift. The majority (86%) said they received merchandise they’d return or exchange in stores, ...

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January 9, 2020 | Field Agent

How Online Grocery Delivery Could Help Alleviate Food Deserts

Published By Field Agent on December 19, 2019

Companey points to a 2017 survey of SNAP recipients crowdsourced by Field Agent, a retail-auditing firm, in which 51% of respondents said they were "completely likely" to buy groceries online for pickup or delivery if given the option, even with additional delivery fees.  The top three reasons ...

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December 19, 2019 | Field Agent

JBU, Field Agent Partnership Offers Scholarships

Published By Field Agent on December 16, 2019

John Brown University (JBU) and Field Agent are working together to offer scholarships to eligible Field Agent co-workers and their immediate family members nationwide toward JBU's on-campus undergraduate, online undergraduate and graduate programs. Read the full article here: ...

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December 16, 2019 | Field Agent

20 Best Christmas Gift Ideas for Your Boyfriend (on Every Budget)

Published By Field Agent on December 16, 2019

When Field Agent asked over 1,000 men what they wanted most for Christmas, one of the top 10 answers was “sports tickets.” Read the full article here: https://www.moneycrashers.com/best-christmas-gift-ideas-boyfriend/

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December 16, 2019 | Field Agent