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Media's New Role in the Empowered Consumer Journey

Published By Field Agent on October 16, 2019

Myth 2: Brand loyalty is dead Consider this statistic about the coveted millennial audience from industry analyst Field Agent: 56 percent of millennials, compared with 59 percent of non-millennials, prefer staying true to one brand over time as opposed to shopping around. Read the full article ...

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October 16, 2019 | Field Agent

First Purchase in an Omnichannel World

Published By Field Agent on October 8, 2019

Traditional in-store methods for driving new-product awareness, trial, and purchase are losing influence as ever-increasing numbers of shoppers shift their purchases online. In this presentation, Field Agent CEO Rick West will describe how today’s brands can incentivize shoppers to make “first ...

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October 8, 2019 | Field Agent

Field Agent to Join Endeavor's Global Network

Published By Field Agent on October 1, 2019

Field Agent is a global on-demand platform (ODP) harnessing the power of millions of consumers to upend the $260B market research and digital marketing industry. Field Agent combines technology with customization while contributing to the on-demand economy by rewarding everyday shoppers for ...

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October 1, 2019 | Field Agent

On Special: Lidl Wine | Grocery Dive

Published By Field Agent on October 1, 2019

According to a 2017 survey by Field Agent, 41% of regular Lidl shoppers who purchase alcohol say they buy wine from the discounter, while 30% say they buy beer. Read the full article here: https://www.grocerydive.com/news/on-special-lidl-wine/563917/

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October 1, 2019 | Field Agent

Why Amazon's next step in grocery could hit Walmart where it hurts

Published By Field Agent on August 5, 2019

About 82% of online grocery shoppers buy at least some of their items from Walmart.com, according to a recent survey from Field Agent. By comparison, just 35% purchase from Amazon.com.  Read the full article here: ...

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August 5, 2019 | Field Agent

Shopping suggestions

Published By Field Agent on August 3, 2019

With so much spending on the line, Field Agent surveys over a thousand mothers of K-12 students each school year, all to help businesses prepare for the back-to-school (BTS) blitz. Read the full article here: https://talkbusiness.net/2019/08/shopping-suggestions/

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August 3, 2019 | Field Agent

New Data Show Increased Consumer Interest in Online Grocery Shopping

Published By Field Agent on July 3, 2019

Yesterday, Grocery Dive reported on a Field Agent survey of 3,342 shoppers. In the survey, 66 percent of respondents said they expect to be buying their groceries online in the next five years. Read the full article here: ...

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July 3, 2019 | Field Agent

More online grocery shoppers on their way

Published By Field Agent on July 2, 2019

While nearly all consumers still currently shop for the majority of their groceries in stores, retailers should expect online shopping to increase over the next five years, according to a new report from Field Agent.

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July 2, 2019 | Field Agent

BRIEF Report: 66% of shoppers will buy more groceries online in the next 5 years.

Published By Field Agent on July 1, 2019

About 66% of shoppers said they expect to be buying more of their groceries online within the next five years, according to a new report from retail firm Field Agent that surveyed 3,342 primary grocery shoppers. Read the full article here: ...

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July 1, 2019 | Field Agent

The Field Agent App Lets Smartphone Users Easily Earn Extra Cash by Taking Surveys and Reporting Data from Business Locations

Published By Field Agent on July 1, 2019

Field Agent is an app that lets smartphone users easily earn extra cash by completing simple tasks while they are shopping. Assignments may include taking a photo of a store display or taking note of an item’s price. Field Agent reports this data back to its clients so the companies can have ...

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July 1, 2019 | Field Agent

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