A March 2018 poll from shopper insights firm Field Agent found that more than eight in 10 of smartphone users in the US said that product images and descriptions influenced their purchase decisions, while three-quarters of respondents surveyed cited product reviews as a key purchase driver. Nearly ...
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Marc Yount was one of the first employees at Field Agent, a crowdsource data collection company serving the retail industry. The 2 million users who have downloaded the company’s app are the agents who collect its data. Read the full article here: ...
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A separate report from Field Agent, a retail auditing and insights firm in Fayetteville, found 58% of respondents have tried grocery subscriptions. A majority cited convenience of home delivery and ease of preparation as the main reason they subscribed. Roughly half said they liked not having to ...
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In a highly competitive category, Kroger has managed to differentiate itself from Amazon and Walmart in large part because of its private label presence. Private label development is a critical key in creating customer loyalty. According to research firm Field Agent, 83% of Kroger’s customers say ...
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Like these and many other NWA-based organizations, Field Agent is also committed to rethinking the future of retail. We’ve experimented with image recognition, machine learning and “smart” displays, working closely with retailers to measure the customer’s experience across many retail scenarios and ...
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Additionally, market research from Field Agent shows that 14% of Amazon Prime members who shop at Whole Foods participated in Whole Foods’ Prime Day promotions, and 71% were “extremely or very satisfied”with the quality of deals. Read the full article here: ...
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According to a poll of 2,451 U.S. adults by mobile-driven market researcher Field Agent, 14% of Amazon Prime members who shop at Whole Foods took part in Whole Foods’ Prime Day deals or promotions. Read the full article here: ...
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While only 14 percent of Amazon Prime members shop at Whole Foods, most of them took advantage of Amazon’s deal offering a $10 credit toward digital Prime Day deals for purchases of $10 or more at the Austin, Texas-based grocer’s stores, according to new research from mobile-powered market research ...
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Meanwhile, Field Agent finds that more than 80% of Prime members that shop Whole Foods intend to do so more often. Read the full article here: https://www.fooddive.com/news/grocery--one-year-later-has-amazon-become-the-grocery-disruptor-everyone-feared/525914/
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Still, 41% of shoppers still don’t know Amazon owns Whole Foods, according to a recent national survey of 2,034 consumers by Field Agent, a data firm. Of the 436 Whole Foods shoppers surveyed, 45% thought Amazon had made the chain better. More than 80% of Prime members who shop at Whole Foods said ...
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